One of the curses that must be made into blessings, as a creative producer, is that of critical attack.
What I’m trying to say to you is that the very nature of pushing your mastery into the marketplace means that you’ll be guaranteed to face the arrows of people who don’t like what you do. And don’t understand what you’ve made.
If you listen to the critics and believe the comments of the naysayers, you’ll lose your confidence. And dim your game—retreating from your genius and surrendering to what’s average.
DO. NOT. ALLOW. THIS. EVER. Please.
Because when you present your brilliance to the world you do your part to make the world more brilliant.
I’ve faced the meanness of critics.
From those who said The Monk Who Sold His Ferrari was not worthy of publication when I first started out to the few who have said my new book The Wealth Money Can’t Buy is a work of zero talent (even though it’s currently at #1 on bestseller lists in 13 countries).
I pray you trust the silent whispers of the wisdom within you and produce what feels right, great and heroic to you. Yes, this is my prayer for you.
To not do so would be to betray the best of you. And to DENY all of us the wonders of your gifts.
Which brings me to the famed Canadian rock group Nickelback. They’ve sold tens of millions of albums, toured the world and topped the charts.
But they were often known as being the band people loved to hate.
In their documentary (called “Love to Hate”) frontman Chad Kroeger said something that I find to be profound. And worthy of your consideration…
“I write Nickelback songs for Nickelback fans.”
He suggested that he didn’t really care about the venom of the critics because his focus was to please the people who appreciated what he did.
Vibing off his insight, I must say that I write my books for my beloved readers. I’m not here to please all people because when you work to please all people you end up pleasing no people.
So, remember who you’re here to serve. Know who puts food on the family table and obsess upon the human beings who love what you do. And then go all in for them.
Give your heart and soul—via the mastery of your craft—for them. Underpromise and overdeliver for them. Respect them, encourage them, appreciate them and honor them. Their reply will be a lifetime of loyalty. And rewards you simply cannot put a price tag on.
Love,
Robin
Money is only one form of wealth. I’ll make this message for today fairly short, but it just might be one of the most important ones I’ve sent to you in a while.
Our culture has pushed and trained and brainwashed so many of us to chase money and watches and things so we become “rich.”
It’s sad. Because people get hurt (by getting nice things and losing their soul along the way).
And this brainwashing is designed to make us think that if we exhaust our energy and spend our lifeforce on this pursuit, we’ll get to a place where we wake up happy.
It’ll never happen. Never. Ever.
I’ve seen it time and time again with the billionaire clients that I’ve mentored for decades. They feel happy for a week and then the scientific phenomenon of hedonic adaptation takes effect, they normalize the new rewards and, of course, they want more.
Personally, I must share that though I’ve sold well over 25 million books and spoken in stadium after stadium for most of my adult life, such things have made pretty much no difference to my satisfaction levels. There are so many more important priorities for me.
20 years ago I introduced The 8 Forms of Wealth. My clients have found it deeply helpful in the building of an honestly beautiful life.
Once you learn each of them and then spend a little time each day making them more real in your hours I can assure you, you’ll become truly (versus fakely) rich.
A great life may have financial independence in it and if that’s important to you then win in this area, please. But without wellness, love, craft and the other forms (along with my unspecific tools that optimize each one) a person ends up as the richest person in the graveyard.
As we step into September, I just wanted you to take some time to reflect on what mountains you’re climbing. So you climb the correct ones.And, if you’d like to significantly increase your creativity and productivity between now and December so you end this year super strong, I enthusiastically encourage you to invest in a membership in my value-rich online course, HabitCamp. Here are the details.
I’ll leave you with one of my favorite quotes to keep you strong. I wish you a great day. Thank you for following my work. You’re great you know?
"Do not let your fire go out, spark by irreplaceable spark, in the hopeless swamps of the approximate, the not-quite, the not-yet, and the not-at-all.” - Ayn Rand
Love + respect,
Robin
The world is in the most difficult and dangerous time in the past 100 years. Here are 10 lessons to help you lead and serve brilliantly amidst the chaos. I hope they help!
1. Dark times are when real leaders emerge. Keep asking: “how can I use the mess to create more value for others?”
2. When in fear, don’t blame—or complain. Look within and observe your fear. Befriend it and work with it to release it. Meditation and journaling will help you here. As you process through the fear, it will dissolve. Leaving you greater. Forever. In this way, all the uncertainty of this era becomes a tool for your rise.
3. As the majority grows more scared, become more kind.
4. Suffering is a giant source of creativity. Don’t stand stuck. Exploit this time to innovate. Question your winning formula and venture into blue oceans of striking possibility.
5. Protect your energy. Watch the news but don’t become obsessed with the news. Gain information to help you navigate the storms and analyze data to help you predict the future. Yet don’t allow it to bring you down. People count on you.
6. Keep perspective. Society moves through cycles. Breakthroughs require breakdowns. The geopolitical and economic dangerousness has happened before—many times. I don’t like the way so many pundits call all of this “unprecedented.” It not only gets boring. It’s happened before. And we all got through it.
7. Stay optimistic. Better days are definitely ahead. I think we’ll be in the mess for a while—I must always be honest with you. Having said this, know and trust fantastic times will come. The dark will pass. The light will appear. And it will be bright.
8. Get even fitter. Work on your thinking. Feed your emotional life. Run or bike or walk. Put your feet on some grass. Or in some soil. Help someone in need. Rest. Stay healthy.
9. Read for an hour each evening. Study history to understand the future. Listen to smart podcasts and consume audiobooks while you bike, walk and do your grocery shopping.
10. Push more magic into the marketplace. Even in economic depressions, fortunes are made. Upgrade your dedication to mastery of your craft. Cause people to live better and you’ll do better. Even when your competitors are falling.
I could write 100 more of these lessons for you (based on the content I’m sharing in my leadership keynotes and mentoring work with the organizations who engage me to help them win in this turbulent age).
Yet, please simply study, discuss and deliver on the 10 above. They will serve you and your team well.
And, if you’d like to significantly increase your creativity and productivity between now and December so you end this year super strong, I enthusiastically encourage you to invest in a membership in my value-rich online course, HabitCamp. Here are the details.
Ok. Hope all this helps you prosper in this weird era we’ve found ourselves in.
Love + respect.